Related Work Experience
Hanser & Associates West Des Moines, IA Sept. 10 – Present
Account Executive
- Worked with myriad clients in all areas of public relations – media relations, event management, promotions, on-site media management, and strategizing
- Managed social media networks for megabus.com – content creation, engagement, measurement and strategy
- Helped managed media relations for Des Moines Home & Garden Show – created media kit, pitched media and tracked coverage (21:1 ROI)
The Meyocks Group West Des Moines, IA May 10 – Aug. 10
- Responsible for public relations campaigns for two clients: National campaign for non-profit and Midwest campaign for Iowa business
- Wrote press releases, pulled media lists, wrote and proofread copy and made media calls for major health client
- Created social media strategy for local non-profit organization
The Daily Iowan Iowa City, IA Sept. 09 – March 10
- Responsible for 20+ reporters – line edited articles, worked with reporters on writing/reporting skills, assigned articles
- Served as a liaison to our sister TV station, helped coordinate convergence efforts
- Covered school board meetings and anything related to local school system. Also worked on in-depth investigative articles while on projects beat
- Secondary focus – health articles e.g. women’s health, UI Hospitals and Clinics, health studies
- Articles featured on CBSNews.com, CNN.com, U-Wire, and Washington Week Web site.
Rockwell Collins Inc. Cedar Rapids, IA June 09 – Aug. 09
- Media relations, employee communications, government relations
- Wrote press releases, helped coordinate events, wrote feature articles for company magazine, assembled press kits
- Only intern to write a feature story for the company magazine.
The Cedar Rapids Gazette Cedar Rapids, IA Aug. 08 – Dec. 08
- Several front page stories published
- Wrote several articles a day, pitched my own stories to editors
- Covered police and fire activity for several Eastern Iowa counties
- Focused on community feature writing
- Basic video, photography, social media experience
Leadership Positions
Marketing Chair - Young Professionals Connection (Jan. 2012 – present)
Vice President of Communications – Habitat Young Professionals leadership board (Sept. 2011 – present)
Social Committee Co-Chair – Central Iowa Public Relations Society of America (Dec. 2011 – Present)
Education
The University of Iowa B.A. Journalism and Mass Communications
Activities
Computer Skills
Microsoft Excel, Adobe Pagemaker, Photoshop, Illustrator; SaxoPress, InDesign, HTML, Adobe Dreamweaver, CisionPoint, MeltWater, Burrels Luce
Social Media
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